International Conference on Emerging
Trends in Business & Management

Conference Theme: Business Intelligence and Analytics as Drivers for Digital Transformation

24 & 25 February 2023

Hybrid Event

SSN School of Management, Chennai, India.

The International Conference on Emerging Trends in Business & Management (ICETBM2023) aims to bring together leading academicians, practitioners, researchers, and students to exchange their views, knowledge, experience and insights on the emerging trends in business and management. The conference theme for year 2023 is “Business Intelligence and Analytics as Drivers for Digital Transformation”. Organizations are adopting a data-driven approach to identify new business opportunities, serve customers better, increase sales, improve the efficiency of operations and more. The amount of data generated, captured, copied, and consumed worldwide is growing rapidly due to increased use of the internet, mobile phone and social media. In today’s modern corporate environment, business intelligence and analytics have emerged as indispensable tools for improving decision-making, facilitating the execution of major initiatives, and guiding the overall company strategies. Business Intelligence and Analytics enables organizations to develop new innovative business models and approaches in the era of digital transformation. The role of analytics in solving business problems has increased manifold in recent years. Researchers, academics, and practitioners are paying more attention because of the increasing benefits achieved using business analytics.


The conference will be held in SSN School of Management, Sri Sivasubramaniya Nadar College of Engineering, Kalavakkam, Chennai, India on 24th & 25th February 2023 and will be a hybrid event. This conference will offer invited talks by experts and paper presentations from leading academicians and industry speakers to share new ideas, research insights, recent innovations, trends, and challenges faced in the field of Business and Management.
SSN School of Management (SSN SoM) is a new generation Business School established with the mission of pursuing excellence in management education and research. SSN SoM is an autonomous institution under Anna University and has been accredited A++ by NAAC.  SSN SoM is part of SSN institutions established by Mr. Shiv Nadar, Founder Chairman of HCL Technologies, stand out as a premier center of higher learning with a mission of pursuing excellence in education and research. SSN Institutions are run by the SSN Trust and, with their diverse and dynamic community of students offer a distinctive combination of some of the finest graduate, undergraduate and research programs, accomplished faculty, world class facilities and a residential campus set on a sprawling 230 acres of sylvan surroundings. The Institutions provide a variety of stimulating environments for intellectual development, free thinking, and personal growth, challenging its students with dynamic learning opportunities and equipping them with the skills, insights, attitudes, and practical experiences that are necessary to take up responsibilities in the society.

The researchers, academicians, industry professionals and students are invited to submit their original and previously unpublished research papers for presentation at the conference that helps other researchers to know about the current research trends and practices in the emerging fields of business and management.

List of Tracks/Topics

We welcome papers both theoretically and empirically on topics in the field of business and management. Research papers submissions are invited to the following tracks/topics (but not limited to):

Business Analytics, Digital Transformation & IT Management
  • Data-Driven Approach and Future technologies
  • Applications of business intelligence and analytics
  • Artificial Intelligence, Machine learning and Emerging Technologies and applications
  • Business Intelligence Cycle
  • Drivers of Digital Transformation
  • Security and Privacy Issues
  • Information Technology Management
  • Data Governance in Business Intelligence and Analytics
  • Big Data Analytics

Marketing, Commerce & Social media

  • Phygital Consumer Experience
  • Green and Sustainable Marketing
  • Brand Management & Brand Equity
  • Advertising, Sales Promotion and Public Relations
  • Marketing across the Borders
  • Digital Marketing & Analytics
  • Customer Relationship Management
  • Market Structure and Pricing
  • Marketing During Crisis
  • Influential & Affiliated Marketing

Finance & Banking

  • Blockchain and Cryptocurrency
  • Fintech
  • Behavioural Finance
  • Financial Risk Management
  • Microfinance
  • International Finance
  • Optimization Methods in Finance
  • Earnings and Stock returns
  • Portfolio Management
Human Resource Management
  • Organizational Change and Development
  • Future of Work
  • Emotional intelligence
  • Employee Engagement
  • Employee Turnover & Attrition
  • Performance Management
  • Job satisfaction and Employee Morale
  • Training & Development
  • Quality of Work Life
  • Compensation Management
Operations Management
  • Operations Risk Management and Resilience
  • Logistics and Supply Chain Management
  • Operations Research
  • Project Management
  • Business Process Analysis
  • Green Supply Chain
  • Lean and Agile Operations
  • Quality Management
  • Decision Support Systems in Operations
  • Next generation operations

Business Management & Entrepreneurship

  • Business Management in Digital World
  • Small Business Entrepreneurship
  • IT-enabled Entrepreneurship
  • Entrepreneurial Culture
  • Women Entrepreneurship
  • COVID-19, lessons learned and challenges ahead
  • Business Ethics, Social Responsibility & Corporate Governance
  • Leadership and New Normal

  • The submitted research paper should be an original and unpublished work. At the time of submission, submitted papers must not have been previously presented / published or scheduled for presentation/ accepted for publication. Note that plagiarized articles will be rejected (Must be 15% below excluding references). Intellectual honesty and (research) integrity are essential in all scholarly work. 
  • The original submissions can be made in English as (1) Abstracts (2) Full Research papers (3) Case studies (4) Work-in-progress and (5) Doctoral colloquium papers.
  • Authors Guideline: Information for Authors of Springer Proceedings
  • Template: MS Word Template
  • Recommended length of the abstract should be between 200 - 300 words. Recommended length of the research paper should be between 3000-6000 words. 
  • Table, illustrations, charts, figures etc. should be clearly numbered and duly acknowledged. Sources of the data need to be given below each table.
  • Authors need to follow Committee on Publication Ethics (COPE) guidelines. Authors should follow the minimum standards as set out in the Springer Nature Code of Conduct for Book Authors.
  • Third Party Content Permission
  • One of the registered manuscript author need to do the presentation (Virtual or In person)
  • All contributions should be submitted electronically online via EasyChair. You will need an Easychair account to submit your paper. If you do not have it, you can sign up an account by clicking the link. Submission Link: Easychair ICETBM2023 

Step 1: Acknowledgement to the author (Assigning Manuscript ID) after submission of Abstract / Full paper.

Step 2: The conference review team will check the plagiarism using Turnitin and check the scope of the manuscript with the theme of the Conference. if the manuscript is satisfying the conference requirement, the manuscript will be sent to reviewers.

Step 3: All submissions will be assigned two independent reviewers and will undergo double-blind peer reviewed before the editorial decision. Based on the review comments, the organizing committee will send the decision to authors (1.Accept  2.Accept with Revision  3.Reject).

Step 4: The accepted and revised articles are requested to register for the conference.

 

Submission of Abstract

Dec 23, 2022
 

Paper Submission Deadline

Jan 18, 2023
 

Registration Deadline

Feb 10, 2023
 

Date of Conference

Feb 24, 2023
  • Conference Proceeding

The accepted full papers will be published as a book series by Atlantis Press (part of Springer Nature) with an ISBN and DOI number. Please note that it is mandatory to present the accepted paper to qualify it to be included in conference proceedings. The proceedings will be submitted to relevant indexation databases such as CPCI-S and CPCI-SSH (both part of Clarivate's  Web of Science), Google Scholar, CNKI, etc. Publication Information

  • Journal Special Issues

The authors will be invited to submit their extended versions of the papers to these journals. 

  1.  Selected articles after a successful peer review process will be published in the International Journal of Business Intelligence Research (Scopus and ABDC) as a special issue on: Emerging Trends in Business Intelligence and Analytics. Website
  2. Selected articles after a successful peer review process will be published in the Administrative Sciences (Scopus and WoS) as a special issue on: Organizational Behavior: Strategic Management and Innovation. Website

Prof. Kok-Leong Ong

Head of Department - Information Systems - RMIT University, Australia

Kok-Leong Ong is a Professor of Business Analytics in the College of Business & Law, RMIT University. He is currently working on a range of analytics projects making data actionable through analytics-2-business translation, automation, and applications.

Dr. Ernest Johnson

Associate Professor, Faculty of Business Administration, University of Regina, Canada

Associate Professor (Management Information Systems) and research area includes internet privacy and security.

Prof. Bharadhwaj Sivakumaran

Dean of School of Entrepreneurship and Management Studies (SEAMS) - SRM University - AP

Professor Bharadhwaj has an outstanding publishing record with several A* and A publications as per ABDC ratings. He has been the convener of the prestigious Great Lakes North American Society for Marketing Education in India (NASMEI) Marketing conference for thirteen years.

We encourage participants to attend the conference offline in person mode or in online mode. At least one of the co-authors must register for the inclusion of paper in the conference. An author will be permitted to present not more than two papers.


Participant TypeIndian ParticipantsForeign Participants
Industry Delegates₹ 4000$ 60
Academic Delegates (Full Paper as book series)₹ 8000 $ 110
Academic Delegates (Abstract only)₹ 2000
$ 30
Research Scholars (Abstract only)₹ 1000$ 15
Students₹ 500$ 10
Visitors₹ 500$ 10

Accommodation can be arranged on request at additional cost.


Mode of Payment

Pay online using the link: https://axisbpayments.razorpay.com/icetbm23

08:30 AM - 09:00 AM
Conference Registration
Location: SoM Conference Room
09:30 AM - 10:45 AM
Inaugural Function
Location: SoM Conference Room

09.00 A.M. Tamil Thai Vazhthu & Worship Song
09.10 A.M. Lighting the Kuthu Vilakku
09.15 A.M. Felicitations
09.20 A. M. Inaugural Address
10.10 A. M. Keynote Address
10.30 Vote of Thanks

11:00 AM - 12:30 PM
Session 1
Location: SoM Conference Room

Panel Discussion

01:30 PM - 03:00 PM
Session 2
Location: SoM Conference Room

Paper Presentation

03:30 PM - 05:00 PM
Session 3
Location: SoM Conference Room

Paper Presentation (Online)

09:00 AM - 10:00 AM
Keynote Speaker
Location: SoM Conference Hall

Details will be updated later

10:00 AM - 11:30 AM
Session 4
Location: SoM Conference Hall

Paper Presentation

12:30 PM - 02:00 PM
Session 5
Location: SoM Conference Hall

Paper Presentation

02:00 PM - 03:00 PM
Valedictory Function
Location: SoM Conference Hall

Recap of the Conference
Felicitations
Introduction of the Chief Guest
Valedictory Address
Distribution of Certificates
Vote of Thanks

  • Prof. Kok-Leong Ong, Professor and Head of Business Analytics, RMIT University, Australia. 
  • Prof. Bharadhwaj Sivakumaran, Dean of School of Entrepreneurship and Management Studies (SEAMS), SRM University – AP, India. 
  • Dr. Ernest Johnson, Associate Professor, Faculty of Business Administration, University of Regina, Canada. 
  • Dr. Balakrishnan Muniapan, Associate Professor, Wawasan Open University, Malaysia.
  • Dr. Praveen Balakrishnan Nair,  Associate Professor, Heriot Watt University, Malaysia.
  • Dr. Sandesh Das Shrestha, Associate Professor, Purbanchal University School of Management, Nepal.
  • Dr. Subrahmanian Muthuraman, Assistant Professor, Faculty of Business Studies, Arab Open University, Oman.
  • Dr. Bibiana Lim Chiu-Yiong, Senior Lecturer, Faculty of Business, Design and Arts, University of Technology, Malaysia.
  • Dr. Amélia Ferreira-da-Silva, Institute of Accounting and Administration of Porto, Polytechnic Institute of Porto, Portugal.
  • Dr. Valliappan Raman, Professor and Head of Artificial Intelligence and Data Science department, Coimbatore Institute of Technology, India. 
  • Dr. Arunkumar Sivakumar, Associate Professor, School of Business, VIT-AP University, India. 
  • Dr. Srinivas Gumparthi, Professor, SSN School of Management, Sri Sivasubramaniya Nadar College of Engineering, India. 
  • Dr. K. Sampath Kumar, Professor, SSN School of Management, Sri Sivasubramaniya Nadar College of Engineering, India.
  • Dr. Thiruvenkadam T., Associate Professor, SSN School of Management, Sri Sivasubramaniya Nadar College of Engineering, India.
  • Dr. Vani Haridasan, Associate Professor, SSN School of Management, Sri Sivasubramaniya Nadar College of Engineering, India.
  • Dr. Girija T., Associate Professor, SSN School of Management, Sri Sivasubramaniya Nadar College of Engineering, India.
  • Dr. Kavitha Muthukumaran, Assistant Professor, SSN School of Management, Sri Sivasubramaniya Nadar College of Engineering, India.
  • Dr. Sudarsan Jayasingh, Assistant Professor, SSN School of Management, Sri Sivasubramaniya Nadar College of Engineering, India.
  • Dr. Theerthaana P., Assistant Professor, SSN School of Management, Sri Sivasubramaniya Nadar College of Engineering, India.
  • Dr. Sriji E.S., Assistant Professor, SSN School of Management, Sri Sivasubramaniya Nadar College of Engineering, India.
  • Dr. Kirubaharan B., Assistant Professor, SSN School of Management, Sri Sivasubramaniya Nadar College of Engineering, India.

Dr. K. Hariharanath

Conference Chair

Director, SSN School of Management

Dr. Sudarsan Jayasingh

Conference Convener

Assistant Professor, SSN School of Management

Dr. Kirubaharan B.

Conference Convener

Assistant Professor, SSN School of Management

Chief  Patron

Dr. Shiv Nadar, Founder and Chairman Emeritus, HCL Technologies Ltd.

Patron

Dr. Kala Vijayakumar, President, SSN Institutions

Co-Patrons

Dr. V. E. Annamalai Principal, SSN College of Engineering 

Dr. S. Radha Vice Principal, SSN College of Engineering

Conference Co-Conveners

Dr.Thiruvenkadam T., Associate Professor, SSN School of Management 

Dr. Kavitha Muthukumaran, Assistant Professor, SSN School of Management

Conference Organizing  Committee  Members

Dr. Srinivas Gumparthi, Professor, SSN School of Management

Dr. K. Sampath Kumar, Professor, SSN School of Management

Dr. Vani Haridasan, Associate Professor, SSN School of Management 

Dr. Girija T., Associate Professor, SSN School of Management 

Dr.Theerthaana P., Assistant Professor, SSN School of Management 

Dr. Sriji E.S., Assistant Professor, SSN School of Management 

Mr. Raghuraman B, Assistant Professor, SSN School of Management


  • SSN School of Management, Kalavakkam, Tamil Nadu, India